Happy Holidays from NACS



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Duluth, MN, is trying to revitalize its downtown by offering retailers free space in vacant storefronts for the holiday season. UMD Stores, University of Minnesota, Duluth, participated in the program’s first year, but wasn’t sure if it would go back for a second year after underwhelming results in a less-than-desirable location.

That’s when a downtown landlord with a bigger space and better traffic flow stepped up, specifically asking the college store to consider his location.

“We’re not that close to downtown, but our university is really trying to connect with the community,” said Director Jeff Romano. “The store is part of the university reaching out, connecting, and getting involved. We’ve really tried to make some connections, so people are thinking about us.”

Read more about it in this week's Campus Marketplace.


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