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The BGSU Bookstore, Bowling Green State University, Bowling Green, Oh, has supported Dance Marathon—an event on campuses across the U.S. in which students dance or stay on their feet for up to 40 hours straight to raise money for the Children's Miracle Network hospitals—in many ways over the past 20 years.

For instance, it sells foot-shaped paper cutouts to students for $1 each, with all proceeds going to the cause. Last year, the store sold more than 1,000 feet. This year, it sold 1,380.
“I kept seeing similar promotions at the gas station and saw the potential for something like that on campus,” Merchandise Manager Wendy Schortgen said.
As a way to increase the donation, Schortgen came up with a new wrinkle designed to motivate store staff and meet their goal of $1,500. 

Read more about it in this week's Campus Marketplace.



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