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Just days before NACS members begin heading to Dallas, TX, for CAMEX 2014, Assumption College Bookstore put on a trade show of its own. Instead of store buyers working with vendors, students on the Worcester, MA, campus were given a voice in choosing products for the store to carry. Around 30 students browsed the wares of six vendors, then provided the store with feedback on the items they liked. "We'd never done anything like this before, but one of our reps said it was more students than he's seen at previous places he's gone to, so we felt pretty good about that," said Director Robin Dziczek
Read more about it in this week's Campus Marketplace.
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