Advertising

Reach the College Store Market
Advertising in NACS publications gives you unrivaled access to the $10 billion U.S. college store market that reaches millions of students. NACS research and industry insights can also help you better understand the shopping preferences of today's college students and college-bound teens.

 

The College Store magazine – the leading trade magazine for higher education retailers Published bimonthly in print and digital editions.

 

Campus Marketplace newsletter – includes industry news and quick reads Published every Friday via e-mail.

 

CM Scan newsletter – reports what others are saying on the web Published every Wednesday via e-mail.

 

The Bridge newsletter The official newsletter for the Campus Computer Resellers Alliance.

 

Product education webinars – share an in-depth understanding of your products, trends, and topics in a live, virtual presentation. Limited times available.

 

CAMEX Sponsorships - Get in front of buyers—gain product and brand exposure

 

Showcase Your Fashions

Get your styles seen on the runway for buyers with these
Sponsorship Opportunities at
The College Store
Magazine's Annual CAMEX Fashion Show

#CAMEXShow

 

Top 10 Reasons to Advertise in The College Store Magazine

  • 10. Advertising builds loyalty and credibility within the collegiate retailing industry.
  • 9. The BONUS digital edition gives readers easy access online to current & archived issues.
  • 8. It's the official publication of the National Association of College Stores.
  • 7. 92% keep it or pass it along.*
  • 6. 48% file the magazine for future reference.*
  • 5. It's the leading trade magazine for higher education retailers.
  • 4. 80% learn about new products and vendors from the magazines.*
  • 3. 73% have viewed ads, placed an order, or brought an ad to the attention of co-workers.*
  • 2. 87% prefer The College Store magazine over other industry publications.*
  • 1. The College Store magazine reaches every college store in the U.S. and Canada.

*Source: 2006 Readership Survey.

 

Top 5 Reasons to Advertise in Campus Marketplace e-newsletter

  • 5. The e-newsletter gives college store buyers instant access to your web site every Friday.
  • 4. It contains the most up-to-date industry news – readers "Share," "Like," and pass it on.
  • 3. Open rate is 60% and is delivered weekly to pre-qualified readers who want to receive it.
  • 2. Click-thru rate is twice the national average! **
  • 1. Campus Marketplace e-newsletter reaches more than 8,000 subscribers in the U.S. and Canada.

**Source: CM click-thru rate per 2011 NACS analytics is .50%; national average is .25% per Camp Niche 2011 Sales Conference.

 

Extend your reach in the market with Advertising.
Contact us today to discuss your opportunities:

NACS Advertising Sales | 500 E. Lorain St. | Oberlin, OH 44074
Phone: (800) 622-7498 | advertising@nacs.org | www.nacs.org/advertising
Erin Wander, ext. 2344 | @CampusMKTpros

The National Association of College Stores | 500 E. Lorain St. | Oberlin, OH 44074 | phone (800) 622-7498 | fax (440) 775-4769
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