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Research
All research published by the NACS Foundation is conducted by Collegiate Research Services (CRS). CRS, the NACS custom market research division, assists vendors in penetrating the college market with a variety of quantitative and qualitative student and store research.
To become a volunteer store site for future surveys, e-mail Collegiate Research Services at research@nacs.org for more information.
Student Watch: Campus Market Research | Order Past Editions
Student Watch is vital, industry-specific research that offers new insights into student consumers and authenticates proven trends. Student Watch provides ongoing research that is delivered in topical phases. This research will help you tap into understanding today's college student consumer in order to effectively meet their desires and needs.
"Who's winning the textbook price war? Order your copy of the 2008 Student Watch findings to get the diagnosis. This report brings you student perceptions so you can effectively understand this changing market and maximize your sales on textbook and course materials.
This fact-packed treatment plan contains:
- Examining college student consumer behavior regarding course materials
- Information on the percentage of students currently using digital/electronic textbooks and how they access them
- A satisfaction comparison between college stores and online textbook retailers
- Information the college store can provide on textbook and course materials
- And much more!
On sale now—only $499
Includes the comprehensive report, key highlights, and data tables.
Store Members Only!
A special sale price is available to any college or university that would like to receive this valuable information (one grant per college store or university), made possible by a $400 NACS Foundation grant. A $400 rebate will be applied to your order.
To purchase your 2008 Student Watch report, call the NACS Store at (800) 622-7498, ext. 3 or order online.
Looking for a previous Student Watch study? Now in its 15th edition, the NACS Foundation is proud to publish Student Watch: Campus Market Research and can help you locate back issues by calling (800) 622-7498, ext. 3.
College Stores Salary & Benefits Survey
Available in both U.S. and Canadian versions, this biennial report will help you compare your store's compensation levels and benefits packages against those of other stores within the overall industry as well as within the same sales volume category, geographic region, type of school, type of store ownership, and urban or rural school location. There is no better tool to use for upcoming compensation negotiations for you and other store employees.
College Store Salary & Benefits Survey 2007
Based on 2005/2006, is a practical study containing the latest data on industry compensation practices-a must-have as you prepare for your next raise request, design a new employee position, upgrade an existing job, or compare your present position with similar college store roles. The survey results are based on data from 1,587 stores.
Participating stores are able to purchase a customized store profile that displays in side-by-side format the store's salaries with those of campus retailers that are similar in store and school type, sales volume, and other demographic traits. For more information, e-mail Collegiate Research Services at research@nacs.org.
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Available in the NACS Store U.S. Version | Canadian Version |
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Straight Talk About Textbooks...Expense or Investment?
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